Published October 21, 2026 in Market Update

Under $700K Homes Got Full Price. Over $1.1M Did Not.

By Brittany Ovbey

Real estate, Alpharetta, October

I pulled every lived-in home sale in Alpharetta through October 18, 2026. One number kept standing out: how often a home sold at or over what it first asked. That share splits hard by price range. Under $700,000, more than half of sellers got full price or better. Above $1.1 million, fewer than one in three did. Here is how every price range stacks up, from best to worst.

Under $700K is the only range where the typical seller got every dollar they asked

In the under-$700,000 range, the typical home sold for 100% of its last asking price. It found a buyer in 13 days. And 52.1% of those sellers got at or above what they first asked. That is the strongest result of any range in Alpharetta.

The next two ranges, $700,000 to $850,000 and $850,000 to $1.1 million, sit close together. Both came in at 41.2% and 40% respectively. The typical home in the $700,000-to-$850,000 range got 99.3% of its last asking price. The $850,000-to-$1.1 million range got 98.8%. Neither is bad. But neither is the same as getting every dollar you asked.

Above $1.1 million, only 31.7% of sellers got their first asking price or better. That is a real gap from the under-$700,000 range, 20.4 percentage points lower. The typical home priced at $1.65 million or more took 62 days to sell and got 93.2% of what it first asked. That is a meaningful difference when the price is that high.

The homes that never sold tell the same story

In the under-$700,000 range, 7.9% of homes came off the market without a sale. That is the lowest share of any range. In the $1.65-million-and-up range, 32.4% gave up. Nearly one in three. The typical home that gave up across the whole market first asked $989,900. The typical home that sold first asked $849,900. That $140,000 gap is not a coincidence.

Right now, 147 homes are for sale in Alpharetta. Of those, 60.5% have already dropped their price, with a typical cut of $64,000. At the pace homes have been selling lately, it would take 5.1 months to clear every home on the market. That sits between the four-month line that favors sellers and the six-month line that favors buyers. The market is not broken. But it is not forgiving a high first price, especially above $1.1 million.

What sellers and buyers should each take from this

If you are selling, the single biggest thing this data shows is that first asking price matters more than almost anything else. Homes that gave up first asked $140,000 more than homes that sold. That is not about the home. That is about the number on the sign. If you are priced above $1.1 million, 60.5% of the homes competing with you right now have already cut their price. Setting a sharp first price is not giving something away. It is how you avoid becoming one of those 60.5%.

If you are buying, the under-$700,000 range is the most competitive. More than half of those sellers got at or above their first price, and the typical home sold in 13 days. You do not have much room to push back on price there. Above $1.1 million, buyers have more room. The typical home in the $1.65-million-and-up range got 93.2% of what it first asked, after 62 days on the market. That gap is real negotiating room. One thing to keep in mind: the 30-year fixed mortgage rate averaged 7.40% as of October 15, 2026, up from 6.27% a year ago (Freddie Mac). That shift affects what a given monthly payment buys, and it is part of why the higher ranges are seeing more pressure.